ADD ARCHITECTURE STUDIO

Jorjy
Clothing Boutique
Mykonos , Greece 2016

Architecture
ADD Architecture Studio

Interior & Light Design
ADD Architecture Studio

ADD Architecture Studio Design Team
Dionysis Koutsioumaris, Argyris Chronopoulos

Photography
ADD Architecture Studio

Located in a busy Mykonos alley, this boutique occupies the ground floor of a traditional island house, split into two spaces.

The original design, dominated by high-gloss white paint, created a sterile environment that detracted from the shopping experience.

The redesign aimed to give the store a strong identity by replacing the glossy paint with traditional white plaster, evoking the island’s architectural style, and introducing a luxurious 2-meter-high marble wall layer to highlight the products and unify the spaces.

A bronze railing wraps around the boutique, serving as both a clothes hanger and a support for glass showcases strategically placed to enhance visibility.

Marble podiums rhythmically display shoes, and LED tape subtly illuminates key design elements, creating a serene atmosphere.

The wooden floor, redesigned in a fishbone pattern, features a central marble line that organizes the space and guides visitors through the store.

At the entrance, this marble line rises to form display tables, encouraging fluid movement and longer stays.

In the second space, the line becomes a floating wall that divides the room, creating playful sightlines and doubling as a two-sided hanger, blending traditional and modern elements to elevate the shopping experience.